OWEXX outdoor screen network: maximum visibility and optimal solutions

OWEXX – a company with almost 30 years in the advertising market, offering a wide range of advertising services: brand, logo and name creation, web project development, advertising campaign planning and management, creative production, advertising space and other services. The OWEXX outdoor screen network operates across all Baltic states – modern outdoor screens in strategically selected locations, seen by a huge audience.

OWEXX outdoor screens: modern, unique solutions and quality

The advertising medium that carries your message is no less important than the message itself. That is why quality, visibility and a purposefully chosen medium account for a large part of any campaign's success.

OWEXX aims to create optimal conditions for advertising – so that the message is seen and remembered; so that brand awareness and recognition are built. That is why we place great emphasis on quality – both in terms of the outdoor screens themselves, their design and resolution, and their location.

Outdoor screens are installed in carefully selected locations, taking into account vehicle traffic, surrounding (or planned) developments, the urban cityscape and, of course, the visibility of the screen itself at the chosen location. Screen size is also tailored to the specifics of each site, and image quality meets the highest standards.

OWEXX applies modern solutions – the first and only in Lithuania to offer outdoor screens powered by solar-generated electricity, creating more sustainable advertising. Last year OWEXX introduced another unique solution – a tri-sided outdoor screen whose curved form and design allow advertising to be broadcast at a 360-degree angle. The screen is installed in Kaunas, at the busy Sixth Fort roundabout.

Very recently, a new advertising medium caught the attention of Panevėžys residents and visitors – another distinctive, curved, double-sided OWEXX LED screen, the largest outdoor screen in the city, installed at a busy city intersection next to the RYO and Molas shopping and leisure centres.

These are just a few examples from the OWEXX outdoor screen network and the top-quality solutions it offers. Outdoor screens are a versatile advertising tool, broadcasting a vivid advertising message to a large audience; the outdoor screen network creates the conditions for visible, effective and memorable advertising.

Opportunities in the OWEXX outdoor screen network for city, national and international advertising campaigns

The 2024 results of the annual Kantar Media Reactions study show that advertising on out-of-home screens (digital out of home advertising) ranks first among marketers' five most favourably rated advertising channels, while out-of-home advertising in the broad sense ranks fourth. Consumers also show trust – out-of-home advertising is among their five most favourably rated advertising channels.

Trust in these advertising tools, including outdoor screens, is linked to many factors. One of them is that outdoor screens ensure high visibility, as they are installed where large flows of people move, yet without intruding on users' personal space or annoying them. They become part of everyday journeys through city streets, a source of information about brands, events and more.

Vilnius, Kaunas, Klaipėda, Šiauliai, Panevėžys, Riga, Tallinn, Tartu, Pärnu and others – the OWEXX outdoor screen network offers an especially wide selection of outdoor screens in cities across Lithuania, Latvia and Estonia. Screen locations and quantities can be planned according to campaign goals – the OWEXX screen network enables local (district, city), national or international advertising campaigns.

Success stories built over almost 30 years

OWEXX has been building success stories for almost 30 years – from the first message to brand awareness. Successfully delivered campaigns and long-standing client trust drive us to improve, to create unique solutions and optimal conditions for effective, visible advertising that reaches the target audience.