Double-sided outdoor screen in Kaunas: visible advertising in a strategically important city location

The OWEXX outdoor screen network – offering the largest selection of LED outdoor screens in Lithuania and the Baltic states – is expanding intensively in Kaunas: this month it is introducing as many as four new, top-quality outdoor screens in city areas that generate large flows of Kaunas residents and city guests. This time the article is about a double-sided outdoor screen in an extremely high-traffic location that helps create visible advertising campaigns in Kaunas.

Modern double-sided screen: an effective advertising solution in Kaunas

Kaunas is one of the fastest-growing and fastest-changing cities in Lithuania. And along with the city, advertising opportunities are growing too – the OWEXX outdoor screen network offers screens in high-traffic city areas that ensure a diverse audience and visibility. Outdoor screens are becoming an organic part of the dynamic city and an effective advertising platform reaching both city residents and guests.

Vehicle and pedestrian flows on a busy street, the surrounding shopping and business centres, educational and medical institutions, the nearby city entrance, residential apartment blocks, Kaunas residents at work and at leisure, and city guests passing through – the double-sided outdoor screen on Žemaičių plentas is installed in a strategically important location where the advertising broadcast on the screen reaches different consumer segments.

The modern double-sided outdoor screen consists of two screens facing opposite sides of the busy street, broadcasting advertising to different vehicle and pedestrian flows:
• the outdoor screen „Mega“, as the name suggests, is visible to flows travelling along Žemaičių plentas towards the shopping and leisure centre „Mega“. Large flows also travel towards the exit to the Kaunas western bypass and the A1 and A5 highways;
• the outdoor screen „Žemaičių pl.“ broadcasts a bright and dynamic advertising message to flows travelling in the opposite direction: those coming from the shopping and leisure centre, Kuršių and 9-ojo forto streets, etc. – the screen is visible to those entering the Šilainiai district and the city.

Around the location where the double-sided outdoor screen is installed, there are various facilities that attract flows of city residents: shopping centres, shops, medical and educational institutions, as well as large residential apartment blocks.
Advertising on the double-sided outdoor screen is an opportunity to reach a large, diverse audience and create a campaign that stays in consumers' memory.

Why do businesses choose the OWEXX outdoor screen network?

OWEXX – the outdoor screen network offering the largest selection of outdoor screens in Lithuania and the Baltic states, ensuring the highest outdoor screen quality and the ability to create visible and memorable advertising campaigns.

Outdoor screens installed by OWEXX:
• are in strategically important city locations – where visibility is greatest;
• cover different city zones, so they are seen by a diverse audience;
• are near shopping and business centres;
• ensure the highest image quality;
• create opportunities for solid and distinctive advertising.

OWEXX was the first in Lithuania to introduce a three-sided, uniquely designed, curved outdoor screen. Currently the outdoor screen network offers as many as two such screens – at the VI-ojo forto roundabout in Kaunas and next to the shopping and leisure centre „Akropolis“ in Vilnius. These are prestigious advertising media where the advertising broadcast contributes to building and strengthening a business's image.

Outdoor screens installed by OWEXX also use renewable energy – advertising on outdoor screens is not only visible but also sustainable. Responsible business decisions mean creating a better and more environmentally friendly future. More than 12,000 clients confirm that it is easy to trust when advertising solutions are implemented by OWEXX. OWEXX – easy to trust.

More information about the double-sided outdoor screen and other OWEXX outdoor screens in Kaunas https://www.owexx.com/reklama-ekranuose/ekranai/kaunas