OWEXX outdoor screen network in Vilnius: how visibility is built in the city
The article explores how outdoor screens create visibility in Vilnius and help strengthen a brand's position in the market.

In dynamic urban spaces – especially when we talk about the capital – visibility becomes particularly important: the advertising broadcast here is seen by both residents and large flows of city guests. And outdoor screens make it possible to be visible where everyday movement happens and purchase decisions are made. The article explores how outdoor screens create visibility in Vilnius and help strengthen a brand's position in the market.
OWEXX outdoor screens in the capital: optimal visibility
The OWEXX outdoor screen network operates in all three Baltic states, in various cities, including the capitals. In Vilnius, OWEXX offers a large selection of outdoor screens in strategically selected locations – on high-traffic streets, at busy intersections, near shopping and business centres. Such locations allow reaching a large, often attentive audience open to new information, and the variety of locations themselves means that brand recognition is built across the entire city.
OWEXX outdoor screens are installed near popular shopping and leisure centres, such as „Akropolis“, „Ozas“, „Vilnius Outlet“ and others (screens „Ozas“, „Vilnius Outlet“ and others). Many screens are next to or near business centres (for example, „Ukmergės“, „Pašilaičiai“, „Pilaitės prospektas“ and others), on the way to or from the city centre. Outdoor screens stand out for their quality, integrated modern technologies and the ability to update content promptly. The OWEXX screen network's outdoor screens in the capital provide reliable, professional and top-quality advertising opportunities. The OWEXX outdoor screen network in the capital:
• offers screens in strategically important zones of the capital;
• ensures optimal conditions for a visible message;
• guarantees the highest image quality;
• creates opportunities to change content promptly.
Screens on overpasses: a message that leaves an impression
The OWEXX outdoor screen network also offers another impressive advertising channel in the capital – screens on overpasses. Screens on overpasses are installed in zones of maximum visibility and high vehicle traffic.
• Screens on overpasses in Vilnius ensure maximum visibility.
Advertising broadcast on overpass screens reaches both Vilnius residents and city guests. They are installed above busy streets, on the main city routes, for example, above Oslo, Geležinio Vilko, Ukmergės, Ateities streets. Currently, the OWEXX outdoor screen network offers as many as eight screens on overpasses in Vilnius.
• Concentrated attention and memorability.
Since the screens are installed on important city arteries, there is heavy vehicle traffic here every day: people commute to work, from work, etc. Therefore, the same audience encounters the advertising message more than once – often even several times a day. Repetition is especially important for brands seeking recognition and consistent communication. And the long-term attention created turns into decisions made by the consumer.
• Advertising on overpass screens: image building and prestige.
Screens on overpasses are a dynamic part of the urban landscape, combining the traditional appeal of outdoor advertising with modern technologies. Advertising on screens is also part of a company's image, communicating its authority, leadership and solidity. The message on overpass screens is clear – the brand is visible, reliable and occupies an important place in the market.
OWEXX LED outdoor screen network – the largest in the Baltic states
OWEXX, which has many years of experience in the advertising market, has been helping clients create success stories for almost 30 years. The OWEXX outdoor screen network is currently the largest screen network in the Baltic states, offering a wide selection of screens in cities such as Vilnius, Kaunas, Klaipėda, Riga, Tallinn, Tartu and many others. The OWEXX outdoor screen network:
• offers the largest selection of LED outdoor screens in Lithuania, Latvia and Estonia, in strategic city locations;
• ensures constant, consistent brand visibility across all Baltic states;
• guarantees the highest image quality;
• reaches a large audience, on average 40 million per week;
• offers individual solutions and specialists ready to plan a memorable advertising campaign.
A large selection of screens allows companies to create coherent and consistent communication on a city, multi-city, national or international scale. It's time to create your own success story – more information at https://www.owexx.com/reklama-ekranuose/.
Frequently asked questions
Where are OWEXX outdoor screens located in Vilnius?
OWEXX outdoor screens in Vilnius are placed in strategically selected locations: on high-traffic streets, at busy intersections, near shopping and business centres such as „Akropolis“, „Ozas“, „Vilnius Outlet“, as well as close to business centres.
Why choose screens on overpasses?
Screens on overpasses ensure maximum visibility, as they are installed above high-traffic streets on the city's main routes. Traffic flow here is heavy, so the same audience encounters the ad several times a day, which strengthens recognition.
What audience does the OWEXX outdoor screen network reach?
The OWEXX outdoor screen network reaches a large audience – an average of 40 million per week. In Vilnius the screens are seen by both residents and city visitors, and their location means brand recognition is built across the whole city.
Can content on OWEXX outdoor screens be changed quickly?
Yes, OWEXX outdoor screens feature integrated modern technologies and allow content to be updated quickly. This enables flexible management of advertising campaigns and ensures up-to-date communication.
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