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OWEXX outdoor screen network: new screens in Vilnius

The double-sided outdoor screen at the intersection of Laisvės Avenue and Justiniškių Street expands OWEXX's outdoor screen offering in Vilnius.

OWEXX outdoor screen network: new screens in Vilnius

The double-sided outdoor screen at the intersection of Laisvės Avenue and Justiniškių Street expands OWEXX's outdoor screen offering in Vilnius and provides another advertising platform for broadcasting a bright, visible and memorable message.

Double-sided outdoor screen at a high-traffic intersection

In an exceptionally high-traffic zone of Vilnius, at the intersection of Laisvės Avenue and Justiniškių Street, a bright advertising message is broadcast by two outdoor screens that have joined the OWEXX outdoor screen network.

The outdoor screen "Justiniškės" is visible to those travelling towards the Karoliniškės, Pilaitė, Lazdynai and Žvėrynas neighbourhoods;

The outdoor screen "Mada No. 2" is visible to those travelling towards the nearby shopping centre "Mada", as well as towards Justiniškės, Šeškinė, Pašilaičiai and Fabijoniškės.

High-traffic streets, densely populated residential areas and surrounding consumer attractions – entertainment zones, cultural institutions, shops and business centres – ensure reach to a large audience and various consumer segments both during peak hours on weekdays and at weekends. The new outdoor screens make it possible to reach the audience at different stages of their journey – whether travelling to work, returning home or going shopping, for entertainment, etc. The average number of contacts per week at this location reaches 450,000.

OWEXX outdoor screen network: the largest offering of LED outdoor screens in Lithuania and the Baltics

The OWEXX outdoor screen network offers high-quality, modern outdoor screens across the Baltic states: bright advertising media in large and smaller cities, ensuring visibility, reach to a large audience and effective advertising opportunities.

And one of the main factors determining the effectiveness of advertising on outdoor screens is the location of the outdoor screen. The outdoor screens offered by the OWEXX outdoor screen network:
• are in strategic city locations – where visibility is greatest;
• are near shopping centres and shops – visible to an audience ready to make purchasing decisions;
• are also near business centres, making them a suitable advertising channel for business-to-business communication;
• some screens are in central parts of cities – where there are large flows of not only vehicles but also pedestrians, and advertising is seen by both city residents and tourists;
• outdoor screens are next to high-traffic streets and intersections: this ensures not only large flows but also longer attention time when stopped at a traffic light or standing in a traffic jam;
• some outdoor screens are also near city entry and exit points – ensuring flows of not only local residents but also city visitors;
• outdoor screens are installed so that they blend into the urban landscape but are not obscured by any surrounding objects.

The OWEXX outdoor screen network, which is implementing expansion, makes it possible to plan both local and national or international advertising campaigns. Wide geographic coverage, unified campaign management and the ability to choose specific locations allow precise planning of communication and reaching the desired audience where they move, work, shop or spend their leisure time every day.

High quality, maximum visibility and optimal conditions for creating an impactful advertising campaign – the OWEXX outdoor screen network offers solutions that work.

OWEXX – more than advertising. More information about the OWEXX outdoor screen network and the new outdoor screens in Vilnius can be found at https://www.owexx.com/reklama-ekranuose/ekranai/vilnius

Frequently asked questions

Where in Vilnius are the new OWEXX outdoor screens installed?

The new double-sided outdoor screens are installed at the intersection of Laisvės Avenue and Justiniškių Street – in a high-traffic zone.

What audience do the new screens reach?

The screens are visible to those travelling towards Karoliniškės, Pilaitė, Lazdynai, Žvėrynas, Justiniškės, Šeškinė, Pašilaičiai and Fabijoniškės, as well as towards the „Mada“ shopping centre.

What is the average number of contacts per week at this location?

The average number of contacts per week at this location reaches 450,000.

Why is this location effective for outdoor advertising?

It is a high-traffic intersection that ensures high visibility and longer attention time when stopping at traffic lights or in traffic jams.

Article author: OWEXX
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